residential market
strategy



Product and pricing strategy
Definition of property typologies, specifications, design, and commercial positioning to enhance the perceived value and sales viability.

Customer Journey at the Sales Office
Design and execution of the sales journey focused on conversion rates and high-level presentations.

Operational and Back-Office Coordination
Operational and Back-Office Coordination

International Network of Agents
Strategy and management of direct clients and network of international brokers through Alatus Masterbrokers.
Definition of property typologies, specifications, design, and commercial positioning to enhance the perceived value and sales viability.
Design and execution of the sales journey focused on conversion rates and high-level presentations.
Operational and Back-Office Coordination
Strategy and management of direct clients and network of international brokers through Alatus Masterbrokers.
Alatus Residential Services relies on the expertise of a team of over 20 professionals, led by Javier Reguart, as Managing Director, who for the past seven years held the position of Sales Director at AEDAS Homes, a leading developer in the Spanish residential market. The company is supported by Liceo Group, a recognised leader in property investment in Spain.
Alatus works with developers to enhance their workflows, always prioritising the customer experience. Furthermore, the company designs, develops and implements product, pricing, and stock management strategies to optimise the profitability of every project.
Based in Barcelona, Marbella, and Madrid, Alatus reinforces its leadership in the residential services market across the Iberian Peninsula.
If you have a residential project and are looking for a partner company focused on results, with real leads and an international vision, we're here to help.